Top SEO Services: How to Choose the Best for Your Business

Choosing the right SEO service for your business can be tough with so many options out there. SEO, or Search Engine Optimization, is key to making your website more visible on search engines like Google. This means more people can find your site, which can lead to more customers and sales. In this article, we'll look at ten top SEO services to help you decide which one is best for your business.

Key Takeaways

SEO is crucial for making your website more visible on search engines, which can lead to more customers and sales.
HigherVisibility, WebFX, and Fannit are some of the top SEO services available today.
Different SEO services offer various features like local SEO, content creation, and technical SEO.
It's important to choose an SEO service that aligns with your business goals and budget.
Reading reviews and asking for referrals can help you find the best SEO service for your needs.

1. HigherVisibility

HigherVisibility is a top-rated SEO service provider based in Memphis, TN, and has been in operation since 2009. They offer a comprehensive range of SEO services tailored to meet the needs of various businesses.

Key Features:

SEO Audits: HigherVisibility conducts thorough SEO audits to evaluate the current state of your website. This includes on-page SEO, off-page SEO, and technical SEO.
Keyword Research: They perform extensive keyword research to identify the best keywords for your business.
Link Building: HigherVisibility offers link-building services to improve your website's authority and ranking.
Content Development: They provide optimized content development services to enhance your site's relevance and user engagement.
Competition Analysis: They analyze your competitors to help you stay ahead in the market.
Website Reputation Management: HigherVisibility helps manage your website's reputation to ensure a positive online presence.

Pricing

Plan Costs	Starting at $1,250 per month

Location

Memphis, TN

Year Founded

2009

HigherVisibility is committed to delivering exceptional return on investment (ROI) for their clients, making them a reliable choice for businesses looking to improve their online presence.

2. WebFX

WebFX is a top-tier digital marketing agency known for its comprehensive SEO services. However, it comes with a hefty price tag. The starting price for their SEO services is $3,000 per month, with a setup fee of $7,750. This makes it one of the more expensive options in the market.

Features and Services

WebFX offers a wide range of services, including:

Basic SEO
PPC management
Social media marketing
Web design
Conversion rate optimization (CRO)
Content marketing

They also provide local SEO, digital marketing services, and PPC management at different rates. A unique feature of WebFX is their proprietary client dashboard, which helps in tracking and managing campaigns effectively.

Pros & Cons

Pros:

Transparent pricing
Ongoing monthly SEO support
Proprietary technology platform
MarketingCloudFX campaign tracking software

Cons:

More expensive than most competitors
Staff turnover can negatively impact service quality

Expert Scores

Decision Factor	Score	Scoring Weight
General Features	30%	I like that WebFX offers every SEO service available. However, it seems that there are no complimentary audits.
Additional Features	30%	Additional SEO services WebFX offers include local and reputation management services. This means you could forgo SEO software to manage reviews and directory listings.
Expert Score	20%	It’s hard to deny that WebFX is a popular choice and offers most SEO services. Its reporting dashboard gives it an edge over some of its competitors. But it’s pricey.
Pricing and Value	20%	WebFX’s value is only significant if you have the budget for its services. Its cost is steep, so it’s going to be difficult for small businesses to afford even the lowest contract it offers.

User Reviews

User reviews are mixed. Many clients appreciate the responsiveness and effectiveness of their account managers. However, some reviews mention high costs for basic services and issues with content quality. There are also concerns about staff turnover and refusal to work with certain industries.

WebFX is best suited for businesses with a large budget that rely heavily on organic search traffic. While it offers a wide range of services and a proprietary dashboard, its high costs may be prohibitive for smaller businesses.

3. Fannit

Fannit is an award-winning agency that provides a wide range of digital marketing services, including national and local SEO, link building, SEO consulting, content marketing, PPC advertising, reputation management, and social media marketing. Their goal is to help businesses grow from one stage to the next, whether it's a small business aiming to become mid-sized or a mid-market company targeting enterprise level.

Features and Services

Custom SEO Plans: Every client starts with a discovery process to determine their SEO and marketing needs and sales goals for the next year. An SEO plan is then crafted to tackle these challenges head-on.
Performance Dashboard: Clients receive a custom dashboard that includes data from tools like Google Analytics and Ahrefs, making it easy to monitor SEO and advertising campaigns.
Additional Services: Fannit also offers landing page development, SEO copywriting, ad copy, PPC advertising, and social media marketing.

Pricing and Value

Fannit does not publicly disclose its pricing, but it typically ranges from $1,000 to $5,500 per month, depending on the client's needs. PPC campaigns usually require a setup fee around $800. Despite the lack of pricing transparency, Fannit offers free consultations and audits to get started.

Fannit is best suited for businesses looking to grow to the next stage, offering a high value-to-cost ratio and a track record of significant ROI.

Pros & Cons

Pros:

Affordable starting price point
Communicative staff
Track record of significant ROI

Cons:

Lacks pricing transparency
Some users find that staff turnover can impact service quality

4. Manta

Manta is a solid choice for small businesses looking to improve their online presence without breaking the bank. Their entry-level package starts at just $1,000 per month, making it accessible for budget-conscious companies.

Pricing and Value

Manta's pricing for national SEO services ranges from $1,000 to $4,000 per month, with a one-time setup fee of $1,000. Local SEO packages are priced between $600 and $2,100 per month. While their national packages are slightly lower than industry standards, their local packages are a bit higher.

Service Type	Monthly Cost	Setup Fee
National SEO	$1,000 - $4,000	$1,000
Local SEO	$600 - $2,100	$1,000
Listings Mgmt	Starting at $79	N/A

Who Should Use Manta?

Small businesses on a budget
Companies looking to grow organic traffic gradually

Pros & Cons

Pros:

Affordable entry-level package
Lead generation through CRO
Display ad management
PPC consulting

Cons:

No reputation management services
Some users report difficulty canceling

Features and Services

Manta offers a range of services to boost your website's organic traffic. These include:

Keyword research
Content marketing
Backlinks
Technical SEO
Listings management

However, they do not offer reputation or social media management services.

Manta is a great starting point for new businesses aiming to increase their online visibility without spending too much.

5. Sure Oak

Sure Oak is a well-known SEO agency that focuses on delivering comprehensive SEO strategies to help businesses grow. Their approach is holistic, covering everything from on-page optimization to link building and content marketing.

Key Services

On-Page SEO: Sure Oak ensures that your website is optimized for search engines by improving elements like meta tags, headers, and content structure.
Link Building: They use ethical link-building strategies to increase your website's authority and ranking.
Content Marketing: Sure Oak helps create and promote high-quality content that attracts and engages your target audience.

Why Choose Sure Oak?

Customized Strategies: They tailor their SEO strategies to meet the unique needs of each client.
Experienced Team: The team at Sure Oak is made up of seasoned SEO professionals who stay updated with the latest industry trends.
Proven Results: They have a track record of delivering measurable results, helping businesses achieve higher rankings and increased traffic.

Sure Oak's commitment to ethical SEO practices and customized strategies makes them a reliable choice for businesses looking to improve their online presence.

Pricing

Sure Oak offers various pricing plans to suit different business needs. Here is a simplified table of their pricing structure:

Plan	Monthly Cost	Features
Basic	$500	On-Page SEO, Basic Link Building
Standard	$1,000	On-Page SEO, Advanced Link Building, Blogging
Premium	$2,000	All Standard Features, Content Marketing

Choosing Sure Oak means investing in a partner dedicated to your long-term success in the digital landscape.

6. SEO Brand

SEO Brand is a versatile digital marketing agency that specializes in SEO but also offers a wide range of other services. Their starting price is $1,000 per month, making them accessible to many businesses.

Services Offered

National SEO
Local SEO
E-commerce SEO
Conversion Rate Optimization (CRO)
Content Marketing
Digital Advertising
Website Development

Features

Full technical SEO audits
Competitive analysis during onboarding
On- and off-page SEO

Pros & Cons

Pros:

Low starting price
Comprehensive list of services
No setup fee

Cons:

Lack of pricing transparency
Some users report lower-than-expected ranking gains

Expert Opinion

SEO Brand is ideal for new businesses or those looking to grow their online presence. They offer a variety of services that can be tailored to meet the needs of different types of businesses. However, the lack of a client dashboard might be a drawback for some.

Pricing

SEO Brand does not publish its pricing details online, preferring to offer custom quotes based on the specific needs of each client. This approach allows for flexibility but can make it difficult to gauge costs upfront.

Who Should Use SEO Brand?

Anyone starting a new brand or looking to improve the online visibility of an existing brand through organic traffic should consider SEO Brand. Their wide range of services and low starting price make them a strong contender in the SEO market.

7. Straight North

Straight North is a versatile SEO service provider that caters to businesses of all sizes. They offer a range of services including national SEO, local SEO, PPC advertising management, and website development. One of their standout features is the client dashboard, which allows you to monitor tasks and data in real-time.

Pricing and Value

Straight North does not publicly publish its pricing, but estimates suggest the following:

Service Type	Estimated Monthly Cost
National SEO	$2,500 - $5,000
Local SEO	$1,500 - $2,500
PPC Management	$1,000 or 15% of ad spend

Contract Flexibility

Straight North offers flexible contract terms, including options for one month, six months, or one year. This flexibility can be particularly beneficial for small businesses that need an SEO boost without committing to a long-term contract.

Pros & Cons

Pros:

Short-term contracts available
Pricing starts as low as $1,000 per month
Loose guarantee on deliverables

Cons:

No website management services
Pricing not publicly published

Straight North is ideal for small businesses looking for a flexible, short-term SEO solution. While they don't offer website management services, their comprehensive SEO and PPC packages make them a strong contender in the market.

8. Searchbloom

Searchbloom is a specialized SEO service provider that focuses on national and local SEO, e-commerce SEO, PPC advertising, analytics, and CRO services. It does not offer website development or social media marketing services, which is uncommon among most SEO companies.

Features and Services

National SEO
Local SEO
E-commerce SEO
PPC advertising
Analytics
CRO services

Searchbloom provides a detailed dashboard with custom graphs, charts, and reports for its clients. This helps you understand how your SEO plan is working for your website.

Pricing and Value

The minimum price for a Searchbloom contract is $5,000 per month with a six-month commitment. The average range is $5,000 to $7,500 per month, which is slightly above the industry average. While there is no guarantee that your SEO will improve your position, Searchbloom is transparent about the hours put into your project.

Pros & Cons

Pros:

Easy-to-read client dashboard
Free comprehensive action plan
Month-to-month contract after the initial six months

Cons:

Limited additional services
Slightly more expensive than industry average

Who Should Use It?

Mid-market companies with at least $30,000 to spend over a six-month period to improve national SEO will find Searchbloom beneficial. It is not the best pick for budget-conscious businesses.

9. SmartSites

SmartSites is a comprehensive digital marketing agency that offers a wide range of services beyond just SEO. This makes it a great choice for businesses looking for a one-stop solution.

Features and Services

SmartSites provides a variety of services, including:

National and local SEO
Website development
Digital advertising
Conversion rate optimization (CRO)
Social media marketing

They also offer keyword research, content creation, and reputation management.

Pros & Cons

Pros:

Offers multiple digital marketing services
Provides both local and national SEO
Known for delivering strong ROI

Cons:

Lacks pricing transparency
Some reviews mention poor performance and communication

Pricing and Value

SmartSites does not disclose its pricing publicly, making it difficult to gauge cost-effectiveness. However, user feedback suggests that their services are on the higher end of the pricing spectrum, around $2,500 per month. Each plan is customized to meet the specific needs of the business.

If you need a full-service digital marketing agency to handle everything from SEO to advertising, SmartSites could be a good fit for you.

Expert Scores

Decision Factor	Score	Scoring Weight
General Features	30%	Generous with its services, acting more like a digital marketing agency.
Additional Features	30%	Offers unique services like reputation and social media management.
Expert Score	20%	Popular but hard to determine overall value due to lack of transparent pricing.
Pricing and Value	20%	No published pricing; estimated to be on the higher end.

Overall, SmartSites is best suited for businesses that need a comprehensive digital marketing strategy and are willing to invest in high-quality services.

10. Funnel Boost Media

Funnel Boost Media (FBM) is a digital marketing agency that excels in local SEO. They specialize in helping small businesses, especially in sectors like financial services, home remodeling, law firms, and healthcare, to improve their online presence.

Features and Services

FBM offers a range of services including:

Local SEO
National SEO
PPC campaigns
Website development

They are particularly known for optimizing Google Business Profiles, creating listings in relevant directories, and building authoritative backlinks. FBM promises to use 100% white-hat SEO practices.

Price and Value

FBM's pricing is not publicly disclosed, but it generally ranges from $300 to $2,000 per month, depending on the services required. This makes it a cost-effective option for small businesses.

If you're a small business looking to boost your local online presence, FBM could be a great fit.

Pros and Cons

Pros:

Specializes in local SEO
Offers a variety of digital marketing services
Known for strong ROI

Cons:

Pricing is not transparent
Some reviews mention delays in deliverables

Who Should Use It?

FBM is ideal for small businesses aiming to improve their visibility in local search results and online directories.

At Funnel Boost Media, we specialize in creating custom websites and digital marketing solutions that elevate your brand. Our team of experts is dedicated to helping you achieve higher search engine rankings and drive growth through effective marketing campaigns. Ready to take your online presence to the next level? Visit our website today and see how we can transform your business!

Conclusion

Choosing the right SEO service for your business is a big decision that can greatly impact your online success. It's important to start by clearly defining your goals and understanding what you need from an SEO provider. Take the time to research and compare different agencies, read reviews, and ask for referrals. Remember, the best SEO company for you is one that understands your unique needs and can offer a tailored plan to help you achieve your goals. Don't be swayed by promises of quick results; good SEO takes time and effort. By making an informed choice, you can set your business on the path to greater visibility and success online.

Frequently Asked Questions

What are the best SEO services?

The best SEO services depend on your business needs. For a well-rounded service, SmartSites is a good option. If you need a full-service SEO and SEM agency, HigherVisibility is worth considering. For local SEO, Funnel Boost Media excels, and for e-commerce SEO, OuterBox is highly recommended.

Are SEO services worth it?

Yes, SEO services are a great investment for small businesses that rely on online visibility. Optimizing your website for search engines is one of the most cost-effective ways to attract potential customers who are already looking for your products or services online.

Can I do SEO myself?

Yes, you can do SEO yourself, but it requires learning about keyword research, link building, technical SEO, on-page SEO, and off-page SEO. There are many online tutorials available to help you build these skills.

How do I choose keywords for SEO?

Choose keywords that are relevant to your content and that your target audience is likely to use in their searches. Aim for keywords with high traffic and low competition for the best results.

How long does SEO take?

SEO is a long-term strategy. It usually takes several months to start seeing significant results. The exact timeframe can vary depending on factors like the competitiveness of your industry and the effectiveness of your SEO strategy.

What should I look for in an SEO company?

When choosing an SEO company, consider your specific goals and budget. Look for companies with good reviews, proven results, and experience in your industry. It's also important to ensure they communicate well and provide regular updates.